Renter Reality Check

What do renters really want when they interact with your property, and how do you deliver it? How is your digital experience impacting conversion? Is it optimized to convert, or is it hurting you?

Renter Reality Check is an engaging session where we’ll explore the key features and paths that boost conversion in today’s market and give you the tools to assess how your property truly performs. You’ll also receive a robust and automated scorecard (shared after the webinar) to evaluate your property’s website and renter contact experience, empowering you to identify areas for improvement and drive growth in 2025!

Key Takeaways: Attendees will leave with skills to:

• Boost Conversion Rates
  Learn the essential features and strategies to optimize your property’s website and contact experience for faster and more effective lead conversion.
• Evaluate and Improve
  Walk away with a powerful, plug-and-play scorecard to assess your property’s performance and identify actionable areas for improvement.
• Maximize Renter Engagement
  Discover proven techniques to streamline communication with prospects, enhance their experience, and fill vacancies more efficiently.

Bio: Lindsay Martinez is the co-founder and CEO of Tourus, the first mobile app built for leasing teams. Her passion for great leasing experiences started when she was on the ground showing and leasing apartments, and is dedicated to helping properties meet renters where they are by empowering teams with the best tools to do their work. She previously led both Client Success and Product teams at Funnel Leasing, TheGuarantors, and Remarkably before starting Tourus. Additionally, she has continued to help properties with strategic initiatives to improve performance, starting at the very first impression a renter has with the brand. Originally from West Virginia and Costa Rica, Brooklyn, NY has been her home for over 15 years, where she and her husband live.